24 hours per day
Your website runs 24/7 and 365 days a
year without any supervision. If you have the website, you can always be there
for your customers. You can provide both prospective and regular customers the
convenience of reviewing your products and services when your store or office
is closed.
Online brochure
Companies spend millions creating
brochures and distributing them. By having a website you can totally skip that.
Your potential customers can find out about you and any of your products or
services online. If you get most of your business through networking or your
personal connections, then they will want to check out your website. So here
the website plays an important role to know your customers about your business.
Business will gain credibility
More and more people are searching
online for things they want, for solutions to their problems, to compare
prices, or just to get some information about a store, restaurant, hotel or
business before they purchase from them. If you don’t have a website, potential
customers will go to your competitors who do or who has the website, especially
if you are a home-based or small-scale business without a bricks-and-mortar
address.
Long term promotion of your business
Compared with the cost of traditional
means of advertising, such as newspaper advertisements, radio commercials,
promotional materials and networking events that often include the cost of a
meal or trade tables, when you consider the probable market you can reach with
a website, it is a very cost-effective way to promote your business long-term.
You can be kept your customers informed
A website is an effective way of
introducing your customers to new services, letting them know about new
products, announcing upcoming events and special promotions. You can also
provide added value by posting tips, resources, and other information through a
blog on your website. Unlike print ads, newspaper flyers and articles, which
quickly become outdated, your website can provide current information and news.
You will get More Customers and wider audience
Websites are accessible from
anywhere, anytime in the world provided there is an internet connection. More
than 3 billion people use the internet every day, and some 80% of those have
purchased something or contacted a company, online in the last 1 year. You can
target a much wider audience if your business has a website and by not having a
website, you will be missing out on a big piece of the pie.
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