Why I do shopping using a Smart Phone?

by Ziuby


Mobile Commerce is a term best described as the use of handheld wireless devices such as phones, tablets, laptops etc to conduct commercial transactions online.

It is a market which as grown in light of technological advancements and convenience. It is an area where the modern day business man sees the opportunity to increase sales without putting in a lot of efforts. Mobile Commerce has not only revived the consumer market but has also affected marketing, IT industry.

It will be an interesting to see where this leads us, since major online giants such as Myntra, Flipkart etc have already come up with their own apps.





                                               

Please go ahead and share your thoughts in the comments section below.


#ziuby

Mobile Apps to boost your Business

by Ziuby

We have changed a lot ! One has to agree that a conventional shopper has now gotten a wide array of platforms for buying goods.  Now a business has become bold and with several new avenues to exploit the chances of turning a small idea into a successful business is more of reality. This has now become possible only because of few specific things. A perfect balance of market demand and the technological advancement have lead to this situation.

A customer is no longer the only one who walks into the shop. A business owner now engages a customer through e-mail, mobile-app, through a website and many other such electronic platforms. These are the result of new Digital World and referred to as E-Commerce. So what is E-Commerce and Mobile Commerce? Has it really impacted our way of shopping so much?
? Well yes!

 A few interesting stats:

 1. Over 1 billion of the world’s 4+ billion mobile phones are smartphones.
 2. By today, mobile internet usage is projected to overtake desktop internet usage.
 3. Apple has the smart phone largest market share, followed closely by Android, with Windows and   Blackberry being the runner ups.
 4. Apps are developed differently for Apple, Android, Windows, and Blackberry devices, yet if properly planned apps can be created for all devices on a single framework.

                                      

The phrase mobile commerce was originally coined in 1997 by Kevin Duffey at the launch of the Global Mobile Commerce Forum, to mean “the delivery of electronic commerce capabilities directly into the consumer’s hand, anywhere, via wireless technology. Many choose to think of Mobile Commerce as meaning “a retail outlet in your customer’s pocket.” The telecom Industries are now providing services at a low price. Because of this and the low cost of Smartphone there are lot of people using Internet through mobile or handheld devices.  Mobile Commerce is also known as m-commerce.

2015 is going to be an interesting year. Web-designing and development Industry have now gotten even more avenues to exploit and come up with innovative and smart solutions.

#ziuby