Saturday, 29 April 2017

Some places where Malware and Ransomware may be hiding


1.Crucial System Files:
One of the foremost dangerous and innocuous spots extremely refined malware will hide is your crucial system files. historically, several malware files that were wont to replace or modify existing crucial system files were distinguished by a remote signature or data that's visible within the attribute certifiable field (ACT) of signed files.
Noted by PCWorld, security man of science Tom Nipravsky recently discovered signatures aren't any longer foolproof. Cybercriminals have currently discovered the way to accomplish "file stenography" by concealment malware in signed files+ while not modifying the ACT.
While the file stenography practices employed by extremely refined cybercriminals will bypass most ancient ways of detection, there area unit some traces left behind. With technology that may discover changes in file size or contents additionally to signature changes, it's attainable to discover these negative changes.

2.Windows register:
Some malware can modify Windows register keys so as to ascertain a foothold among "autoruns" or make sure the malware launches when Associate in Nursing OS is launched. InfoWorld's Roger A. Grimes wrote in 2015 that the overwhelming majority of malware nowadays modifies register keys joined mode of making certain long-run residence inside a network.
Manually auditing your Windows register keys to discover abnormalities may be a huge task. it'd in theory need the comparison of log files to the tens of thousands of autorun settings. whereas there area unit some attainable shortcuts, with efficiency crucial modifications to your register keys is usually best achieved with a file integrity observance answer.

3.Temporary Folders:
Operating systems contain a bunch of temporary folders, that vary from net caches to application information. These files area unit Associate in Nursing inherent a part of the OS, permitting the system to method and compress data to support user expertise. By nature, these temporary folders area unit generally default writeable for all users to alter net browsing, the creation of stand out spreadsheets, and different common activities.
Due to the inherently loose security of those temporary folders, it is a common landing for malware and ransomware as shortly as criminals gain entry to your system via phishing, a rootkit exploit, or another technique. Ransomware and malware might use temporary folders as a launching pad to right away execute, or establish numerous different strongholds inside a company's network through permission elevation and different modes.

4.lnk Files:
Also referred to as "shortcuts", might contain an immediate path to a malware or ransomware-laden web site or, additional hazardously, Associate in Nursing workable file. likelihood is, your workers have quite an few of those pathways on their desktop to ease access to unremarkably visited internet applications and different tools.
Both malware and ransomware will gain hold inside a system once transfer with cleverly-disguised .lnk files which will jibe Associate in Nursing existing cutoff or perhaps Associate in Nursing innocuous PDF document. sadly, the typical user cannot tell the distinction since the .lnk facet of the file is not visibly displayed.

5.Word Files:
Even comparatively inferior spam filters area unit wise enough to acknowledge .exe files as doubtless malicious. However, cybercriminals have wised up to the current follow and area unit currently taking advantage of Microsoft workplace VBAs to insert ransomware code inside Word document macros, per KnowBe4. This explicit flavor of "locky ransomware" now enters temporary files and executes a lock on information and ransomware demands.

Friday, 28 April 2017

Off Page SEO


In the search engine results page (SERPs), Off- page SEO techniques are used to improve the position. In general, off Page SEO has to do with promotion methods –ranking a website higher in the search results.

 What is SEO?
SEO is very important for getting high quality visitors from search, and it’s also a way to improve the user-friendliness of your website and increase its credibility.
Search engines are uses complex algorithms to determine which page include to their index and in which order to show these pages in the search results.

SEO has two major components:
1.On page
2.Off page

 1)On Page SEO:-
    The most important On-Page SEO tips are as follows
    •titles with descriptions
    •Optimized Proper defined URL Structures
    •Formatting Text(by using h1,h2,bold etc)
    •Optimized Images(proper image name, image size)
    •Fast loading pages
    •Mobile Friendly pages
    •Fresh content with Top quality (Most important for SEO)

2)Off Page SEO:-
   Off page SEO is different from On Page SEO. The most important are:
   •Link Building
   •Marketing of Social Media
   •Social bookmarking

Why Off-Page SEO important:
Search engines trying help to find a way to return the best results to the searcher. To achieve this, they take account into on-site SEO factors and off-page SEO factors.
Off page SEO gives them a very good indication on how the World (other websites and users) perceive the particular website.

 Benefits of ‘off-site SEO’ to website owners:

 •Rank increasing – The website will rank higher in the SERPs

 •Page Rank Increasing– Page rank is a number between 0 and 10 which indicates the importance of a website in the eyes of Google.  Page rank today is only one out of the 250 factors that Google is using to rank websites.

 •More exposure – Higher rankings also means greater exposure because when a website ranks in the top positions: it gets more links, more visits and more social media mentions.

 •Link Building-
Basically by building external links to our website, we are trying to gather as many ‘votes’ as we can, so that we can bypass our competitors and rank higher.

 •Blog Directories – something look likes yellow pages but each entry had a link pointing to a website.

 •Forum Signature – Many people were commenting on forums for the purpose of sole to getting a link back to their website.

 •Comment link – The same concept as forum signatures where we would comment on some other website or blog in order to get a link back.

 •Article Directories – By publishing our articles in article directories we could get a link back to our website

 •Link exchange schemes – Instead of trying to publish content we could get in touch with other webmasters and exchange links.

 •To “follow” or “nofollow”–In order to give webmasters a way to link to a website without passing any ‘link juice’, for example in the case of ads, search engines introduced what is known as the “nofollow” link.

 •Social Media–Social media is part of ‘off-site SEO’ and if you think about it, it’s also a form of link building. It should be noted that almost all of the links we get from social media sites are “nofollow” but this does not mean that they do not have any value.

Off-page SEO is as important as on-site SEO. If we want our SEO campaigns to be successful we have to do both. When thinking about link building doesn’t take the easy way, but try to get links from hard-to-get places. The more difficult is to get a link, the more value it has.
In the past, we could easily get thousands of links and rank higher but nowadays we have to do more than that.  Our advice is to forget about link building all together and put all our efforts in making a great website.

Thursday, 27 April 2017

CSS Animation Trends in Web Design


     The web is an emerging medium coming forward by enthusiastic developers and creators. Animation is just a major part of web design that has risen to high level in recent years. The trends and techniques for adding motion to an interface may have changed, but the output result in different designs.
The following techniques are a popular in website animation. JavaScript is a main programming animation language, CSS has becoming easier and readily supports the design effects.

•Homepage Animation:
A website’s homepage should be improved through branding, icons, illustrations, or any number of added techniques or effects. Animation is one of important technique that really makes up a homepage to draw attention from new visitors.

•Content Galleries & Slideshows:
Interactive page layouts can also use animation for a catchy response to user input.Mobile apps were the first founder for the concept of immediate response based on the user’s action.
For example Google’s Material Design & Apple’s iOS both support multiple animation styles. Users get the effects with swipe, tap, touch & hold, pull down, pinch & zoom, among other alternatives. These interactions will create different animations based on the operating system’s UX guidelines.

Let’s take an example of Apple Mac website. It shows a product slider featuring all of the various Mac products. On first page load the animation effect will load and fade into the slider.

•Form Input Fields:
Form Input fields are important and interactive elements in websites .Many forms are composed of various input types like text fields, radio buttons, checkboxes, select menus, and other thingamabobs.
Animation effects to form looks like content sliders – they give a sense of user interactivity. Users will get different effects, like effects from their click, scroll, or key press event.

•Expansive Page Motion:
Though the most difficult and tough style of web animation is a layout based on many various animated elements. There is no official name for this technique but the idea follows that a designer would create lots of different animation effects for the page load, along with user activities like mouse hovers.

Though the animation supports to only modern browsers it adds a beautiful effect without a more or extra effort code.Little animations demonstrate careful attention to detail, and it’s often the little things that color our opinion of a website.
Another use of form animations is with input labels. This trend is still fairly new but it is a new method of capturing attention.The premise behind this animation is to save space in a text field when needed.

Tuesday, 25 April 2017

Importance of Graphic design in Social Media



Now a days Social Media has become one of the most popular and booming medium to be associated with friends, colleagues, family and more. As a company, every organization wants its hand on all possible social medium to gain attention and to interact with clients and customers.

Social media has become a part of business as it stands as another view of a company’s website.  Social Media like Facebook, Twitter, Google Plus and LinkedIn are more familiar as it pulls on mass audience. It helps the company to reach its targeted audience and use it as a free promotion. These social media also helps the website to get employers and to understand the current trend. When we say social media the first thing comes to one’s mind is attractive images right from profile pictures to wall post and this is where graphic design plays its role.

Posts with unique images gain more response as well as communicate the right information. A graphic designer is the only one can design a proper image by understanding the requirement of the company and its client, moreover the images goes hand in with the relevant content posted. This brings in more audience to the page and also to the website. Having graphic designer will strengthen the brand and builds the trust among the social media audience.

Images used in the forum must be detail as well as small in size. Larger image will take time to load that can turn the user’s attention. Graphic designer should know such technics better and design it accordingly. According to a software developer major, tweet with images gets 88% of re-tweets than any other tweets with link or content. Hence images are prioritized in Electronic Medium.

Many social media like Tumblr, Instagram, Pinterest, Flickr, istock and more are exclusively used only for image posting which has large audience. These forums are used to post creative works of an individual or company. Generally the images posted are unique and innovative. These designs on cartoon characters, fashionable clothing and living space, expect/anticipate the society’s future behavior pattern. To endure in this forum,the design and post has to be creative and that is possible only with the effective graphic designer.